History and Evolution of Search Engine Optimization

HISTORY OF SEO Search engine is a software that is invented to perform various web searches. Search engine optimization is defined as a procedure that enhance the quality of search results. Google is one of the most significant search engines that used widely. The history of SEO starts from the Google . The Google was developed by two students named Larry Page and Sergey Brin as a part of their PhD project. In the beginning, it was used as a subdomain under their university website and search results are send to the mail id of the needy within 24 hours. During the Al-Qaeda attack at World Trade Center everyone searched on the Google to know more about that building. But the search results were upsetting. Because the details about World Trade Center, world’s largest building of that time, was unavailable. This made the Google more disappointed. The engineers found that not all websites are crawlable. Crawling means a procedure in which a program called bot sca...